MENÉNDEZ MENÉNDEZ, María Isabel. “You’re made of what you do”: impulso del deporte femenino a través de estrategias de femvertising en Nike (“You’re Made of What You Do”: Promotion of Female Sport through ‘Femvertising’ Strategies by Nike). Retos, [S. l.], v. 38, p. 425–432, 2020. DOI: 10.47197/retos.v38i38.76959. Disponível em: http://www.revistaretos.org/index.php/retos/article/view/76959. Acesso em: 1 ago. 2025.